Vision / Mission
🌍 Our Vision
A world where fashion fuels freedom, not profit.
A world where every piece of clothing becomes a protest —
where solidarity is worn, and resistance is stitched into every thread.
We envision a future where brands aren’t just businesses —
they are bold, unapologetic platforms for change.
🎯 Our Mission
To turn clothing into a weapon of resistance.
We exist to:
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Empower the oppressed by giving them visibility and support
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Challenge exploitative systems through anti-capitalist design and ethical production
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Redistribute profits to justice — with 30% of every sale going to Palestine
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Create a community of defiers — united in purpose, not in trends
Through every product, every post, every drop —
we’re not just selling garments.
We’re building a movement.